DigitalMarketer Resources

DigitalMarketer is (arguably) the foremost resource for all things related to Digital Marketing. If you do nothing else from visiting this page, at least sign up for DM's free Insider newsletter. They will send you five timely, tactical marketing ideas delivered to your inbox every Monday morning, with the best tactical tips they find each week reviewing over 113 marketing blogs.

Digital Marketing Mastery

Digital Marketing Mastery Badge

DigitalMarketer's Flagship Certification will uncover your path to Becoming a Marketing MVP

Leverage the tools and channels to predictably and profitably drive awareness, leads, sales, and referrals—EVERYTHING you need to know to become a true master of digital marketing. If you want ONE course which will up your marketing efforts and have an immediate impact, this is the one to take.

T-Shaped Marketer - Ad Example

This broad-scope course, with 10 modules, gives you a detailed overview of the core aspects of digital marketing, preparing you to go deep in your areas of interest.

Analytics & Data Mastery

Analytics & Data Specialist Badge

Learn how to identify, organize and analyze data to find ways to improve your business and make informed decisions

According to Google, about 90% of websites have installed Google Analytics...

...yet only 30% of people actually LOG IN to look at their analytics dashboard.

Of that 30% who log in, most people don't know what they're doing or what to look for. They just see a scrambled mass of numbers that don't actually *say* anything.

After taking this course, you'll have the ability to collect & analyze data as tool to answer TOUGH business questions, confidently, consistently and reliably.

Conversion Funnel Mastery

Customer Value Optimization Specialist Badge

Learn how to develop meaningful relationships with your customers and automate the customer acquisition process

A funnel is a multi-step, multi-modality campaign that seamlessly and subtly leads a prospect towards a desired action.

Customer Value Optimization Specialists (a.k.a. "Funnel Experts") are able to not only deliver fresh leads and customers...they are able to deliver those leads and customers at a PROFIT. Isn't that what every business owner wants?

Direct-Response Copywriting Mastery

Direct Response Copywriting Specialist Badge

Learn the secret strategies for crafting gripping sales copy that seizes attention and sparks desire for your product or service

What You'll Learn:
  • A System To Help Your Offers Stand Out From the Competition
  • Classic, Direct-Response Copywriting Conventions... Updated for an Online Audience
  • Winning Copy Structure For Every Industry & Business
  • A Treasure Trove of Copywriting Templates, Tips & Tactics
Become certified in Copywriting Mastery and discover the principles of "Persuasion in Print". This is not just for writers, it's for anyone who wants to learn to write more persuasive copy for their content, emails and ads by learning the art & science of writing words that SELL.

Email Marketing Mastery

Email Marketing Mastery Badge

Become a Certified Email Marketing Master & Learn How to Generate the Highest ROI of ANY Marketing Strategy in Your Business

Discover the proven plan for effortless, automated email marketing that generates AT LEAST 200% more sales from the list you already have (even if it's tiny). This course will teach you how to develop the Perfect Promotional Calendar, the 4 Magic Questions to ask before you start to write an email to set your campaign up for success, the Points of Belief and 3 Categories of Emails, when and how to use them. 

Paid Traffic Mastery

Customer Acquisition - Paid Traffic Mastery Badge

Discover The Expert Strategies For Driving High-Quality Traffic From Facebook, Google, YouTube, & More!

Inside this extensive training, you’ll get step-by-step instruction from paid traffic masters, going in depth into creating successful ad campaigns for the biggest, most competitive traffic platforms in the world.

You’ll discover the five elements of high converting paid traffic campaigns and how you can leverage them to send thousands of leads to your business.

And by the end of this course, you’ll know how to build an automated traffic system that generates leads and sales for your business 24 hours a day.

Search Marketing Mastery

Search Marketing Mastery Badge

Start Boosting Your Sales by Attracting and Converting Your Ideal Leads Everywhere They Are

These days, search isn’t just limited to Google. Search. Is. EVERYWHERE.
YouTube. Amazon. Pinterest. Yelp… there’s more search-focused platforms out there than you might think.

And your potential customers are using these info hubs to get instant solutions to their queries, while finding businesses like yours (or your competitors) to do the solving!

Wherever people go looking for information is your business’ opportunity to heed the calls for help. A solid SEO strategy is one that boosts your sales by attracting and converting your ideal leads everywhere they are.

Social & Community Mastery

Social & Community Manager Badge

Learn a Step-By-Step Plan For Tracking, Measuring and Monetizing Social Media

With this course, you will learn how to listen, influence, network and ultimately sell to your followers in the social media environment.

Social Marketing Diagram

Content Marketing Mastery

Content Marketing Mastery

Learn How To Create A Content Strategy That

Drives More Visitors, Leads, And Sales

If you want to build your brand's authority and nurture prospect/customer relationships the right way, you must deliver value in advance. And content (i.e. information/entertainment) is how you do just that.

In this master class, you'll learn how to craft and execute a content strategy that spreads a brand's message to new audiences and existing prospects, alike, by providing genuine value in advance.

Community Management Mastery

Community Management Mastery

Learn how to leverage Facebook Groups, forums and social platforms to build a community that will drive leads, sales and customer loyalty.

Every year, more and more businesses are harnessing the power of online communities to generate awareness, increase sales, reduce churn, and drive brand loyalty. Community management is a growing skillset for creating and sustaining lasting relationships with a brand’s prospects, leads, and customers. 

In this mastery class, you’ll discover proven strategies to create and grow thriving online communities that impact the bottom line.

Get a proven strategy for creating and growing a thriving online community that impacts your business' bottom line.

Ask Your Experts

Setting up and growing a Shopify store is a LOT of work. You don't have to try to figure it out all by yourself. Send us a question and we're happy to help point you in the right direction.

Sue Steckle, Chief Tech Fairy